Case study AI video · Creator economy

AITube AI video platform

A community video platform built only for AI video. Creators generate, edit, publish, compete and earn on the web, iOS and Android — and brands advertise through a self-serve Business Center.

6 appsone platform
20+ modelsin one AI studio
10K+Google Play downloads
AITube Prompt Battles on desktop and mobile
Client
AITube Inc.
Industry
AI video & creator economy
Our role
Product engineering — web, mobile, API, ads & admin
Core technology
Next.js · React Native · Node.js · PostgreSQL
  • 900+API endpoints
  • 150+data models
  • 120+web pages & routes
  • 90+mobile screens

See it liveaitube.app App Store Google Play Business Center

The brief

The problem to solve

Making AI video usually means juggling separate tools to generate, edit and publish — and AI creators had no platform built for them, or a way to earn from their work. AITube brings the whole journey into one place: generate, edit, publish, compete and earn.

Built forCreatorsViewersBrands & agenciesModerators

Objectives

  1. One studio for every leading AI video model
  2. Generate, edit and publish without leaving the app
  3. Ways for creators to compete and earn
  4. Self-serve ads for brands that want AI-video fans
  5. A safe community as it grows
What we built

Six apps, one platform

Creators, viewers, brands and moderators each get their own tools — all running on one API and one data model.

AITube Creator Studio — create, edit, publish, earn
  • 20+ video modelsVeo, Kling, Hailuo, Seedance, Runway, Luma and more — or let Auto pick the right one.
  • AI DirectorDescribe the video; the assistant plans shots and proposes renders for you to approve.
  • StoryShortScript, clips and voiceover from one idea — ready for AITube, YouTube or TikTok.
  • AI Movie MakerStoryboards and shots that keep the same characters scene to scene.
  • Captions & avatarsWord-timed animated captions and lip-synced talking avatars.
  • Audio Forge & effectsMusic, 25 voices, sound effects and 30 photo-to-video effects.
  • Timeline editorStitch clips and add voiceover, captions and music in the browser.
  • Analytics & earningsViews, followers and payouts in one dashboard.
AITube Prompt Battles — active battles with prizes
  • Feeds & ShortsHome, trending and Shorts feeds — AI video only.
  • Prompt BattlesThemed challenges with cash or credit prizes, community voting and sponsors.
  • ThreadsCommunity discussions, comments and follows.
  • Wallet & referralsCredits, referral rewards and cash-outs through Stripe or Dots.
  • Watch anywhereOffline downloads, background audio and picture-in-picture on mobile.
  • AI comment helpModeration, sentiment and suggested replies with Gemini.
AITube Business Center — advertise on AITube
  • Four ad formatsVideo, Short, banner and thread placements across AITube.
  • Pay your wayFour campaign objectives with CPM, CPV or CPC billing.
  • Smart deliveryFrequency capping and live reporting on every campaign.
  • Sponsored battlesBrands fund Prompt Battles and sponsored links.
  • AI Ad StudioClaude drafts and critiques ad copy; image, video, voice and music models make the creative — with guardrail checks first.
  • Agency workspaceClient accounts, team invites and billing in one place.
Moderation & operations

Admin

The AITube team keeps the platform safe and running — content, creators, credits and payouts — from one permission-gated console.

5 core features
  • Content moderationNSFW, flagged, duplicate and non-AI videos in one queue.
  • Credits & payoutsCredit grants, ledgers, withdrawals and payout approvals.
  • AI model catalogueSwitch models on or off and set their prices without a release.
  • Roles & permissionsCustom roles with per-module access.
  • Email & contentBlog CMS, email campaigns and automations.
How it works

From prompt to payout

The creator journey AITube is built around.

STEP 01

Write a prompt

Or plan it with the AI Director, or start from a photo.

STEP 02

Auto picks the model

Routing weighs each model’s capability, health and price.

STEP 03

Render with live progress

Credits are reserved, then settled only when the video arrives.

STEP 04

Edit & publish

Captions, voice and music — then publish to AITube, YouTube or TikTok.

STEP 05

Compete & earn

Enter Prompt Battles, earn from ads and referrals, and cash out.

Architecture

How the system fits together

Every app talks to one API. Video runs through a dedicated media pipeline, and AI providers plug in behind a single generation engine.

Apps
Web appNext.js 15 · React 19
iOS & AndroidReact Native
Business CenterVite · React 19
Admin consoleVite · React
Server
API & generation engineNode.js · Express 5 · Prisma — job leases, credit ledger and live progress over Socket.IO
Data & services
DatabasePostgreSQL + Redis
Media pipelineS3 → MediaConvert (HLS) → CloudFront
AI providersReplicate · Google Gemini · Anthropic
PaymentsStripe · Apple IAP · Dots · Payoneer
Challenges

Hard problems, solved

01

Dozens of AI models

ChallengeEvery model has different strengths, limits, prices and uptime.

How we solved itOne generation engine with plug-in provider adapters, and an Auto router that picks by capability, health and price.

02

Long, costly renders

ChallengeAI video can take minutes and cost real money — a failed job must never cost the creator.

How we solved itDatabase-backed jobs with leases and a reconciler, plus a ledger that reserves, settles or releases credits.

03

Video at scale

ChallengeUploads and renders have to stream smoothly on any device.

How we solved itUploads go through S3 and AWS MediaConvert to adaptive HLS, delivered by CloudFront.

04

A safe, AI-only community

ChallengeOpen uploads attract unsafe and copied content.

How we solved itAWS Rekognition screens for NSFW content, and perceptual hashing catches re-uploads.

Product tour

AITube, screen by screen

From the web studio to the phone in your pocket.

Every video on AITube is made with AI
AI video models on AITube — Veo, Seedance, Kling and more
AI video models on AITube — Veo, Seedance, Kling and more
A Prompt Battle on mobile
A Prompt Battle on mobile
Technology

The stack

Proven, well-supported tools — chosen so the platform is easy to run and to extend.

  • Next.jsWeb app
  • ReactWeb, admin & mobile UI
  • TypeScriptWeb, admin & Business Center
  • Tailwind CSSStyling
  • Node.jsAPI
  • ExpressAPI framework
  • PrismaData layer
  • PostgreSQLDatabase
  • RedisAd delivery & caching
  • Socket.ioLive render progress
  • Amazon Web ServicesMedia pipeline & moderation
  • ReplicateVideo, image & audio models
  • Google GeminiScripts, titles & moderation
  • AnthropicAd copy & guardrails
  • StripePayments & payouts
  • SentryError tracking
The latest

Built for where AI video is going

People are spending more time in generative AI apps every quarter. AITube is built so each new model plugs into the same studio, ledger and feed.

3.8B

downloads of AI apps in 2025 — double the year before.

Sensor Tower, State of Mobile 2026
2x

Time in generative AI apps is projected to more than double year over year in H1 2026, to 36 billion hours.

Sensor Tower, Jun 2026
$85B

spent by consumers in non-game apps in 2025, up 21% — apps out-earned games for the first time, boosted by generative AI.

Sensor Tower, Jan 2026
Standard now

What’s changed — and how we use it

  • Multi-model by default

    New video models plug in without rebuilding the studio.

  • AI proposes, people approve

    The Director plans renders; creators decide what runs.

  • Cost control built in

    Credits are reserved and settled per job, so spend stays predictable.

  • Publish everywhere

    One flow out to AITube, YouTube and TikTok.

  • Trust & safety

    Automated NSFW screening and duplicate detection.

Live today: AITube runs on the web, iOS and Android, with a self-serve Business Center for brands. Visit aitube.app

Let’s talk

Building an AI product people actually use?

Tell us who will use it and what it must do. We’ll map the first release, the stack and the right team — in a free 30-minute strategy call.